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JAEGERMEISTER CHARACTERS

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VIZ.NL develops characters and special effects for the Jaëgermeister commercials.

.Viz combined a large team of special effects technicians to create the Jaegermeister puppets Ralf & Rudy.
Producer Dennis Keyner asked us to make two animatronic puppets to feature in a series of quick commercials for Jaegermeister.


>> See the commercial

Animatronic Puppets
Title: Ralf & Rudy
Client: Jaegermeister
Bureau: PPGH/JWT
Creatives: Frank Langerack
Director: Jelle Mulder
Producer: NotCom

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. VIZ was asked to make puppets which would be recognisable as being the Jaëgermeister deer while making them funnier and less "artificial" than the original puppets. Art -director Frank Langerack and copy writer Thijs de Boer of PPGH/JWT had conceived of a new set of six short commercials as the start of a series of easy to make commercial.

This new concept required new puppets....more flexible, more adaptable. In the end production house NOTCOM was able to shoot six commercials plus a "tag - on" in three days, quite a feat considering the technique involved.

Each character was first sculpted in clay. Casts were made in polyurethane rubber. A skull was made to contain the mechanical eyes and to support the animated ears and horns. To achieve full animation each puppet required a team of four operators behind the scenes.

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. Click on an image on the left to take a look behind the scenes.

 

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